Mobile Minutes: Google’s mobile payments deal; Visa’s mobile security; Samsung tops Indian market; Medical wearables
Today in mobile marketing - Google makes mobile-payments deal with wireless carriers; Visa Europe plans new security that could pave way for Apple Pay; Samsung tops Indian smartphone shipments as market contracts; Top wearable tech for medical issues.
McDonald’s uses mobile data as currency in new promotion – Mobile Commerce Daily
Mobile Commerce Daily today - McDonald’s uses mobile data as currency in new promotion; MasterCard swipes HCE into more countries as payments technology gains.
Black Opal joins empowering marketing trend with social media campaign
Black Opal, a skincare and makeup brand designed for women of color, is following Dove and many other beauty brands with the launch of its “I Define My Beauty” social media campaign by using a hashtag to combat stereotypes.
DAA app, Web page ease control of mobile ad views
The Digital Advertising Alliance today launched a mobile privacy application that offers consumers more choice in controlling the interest-based ads they see in the mobile environment, and a Web page for mobile connected devices which offers the same c...
Digital, tech brands more buzzworthy than traditional marketers: report
Disney, BMW and Nike are the only traditional consumer brands in the top 10 on a new list released today ranking the most popular brands based on social and online conversations.
Neiman Marcus creates specialized mobile wallet for payment ease – Luxury Daily
Luxury Daily today - Neiman Marcus creates specialized mobile wallet for payment ease; Fashion brands craft bespoke fezzes for children’s charity.
Mobile Minutes: The smartphone car dashboard fight; Samsung teases Galaxy S6; New police app; Shared links in dashboard
Today in mobile marketing - Google and Apple fight for the Car Dashboard; Samsung releases Galaxy S6 teasers that appear to confirm metal design and curved displays; Mobile app gives police all the information they need at their fingertips; Open shared...
Lane Crawford teases exclusive Dior launch via Instagram – Luxury Daily
Luxury Daily today - Lane Crawford teases exclusive Dior launch via Instagram; Luxury brands help consumers obtain their own Oscars glamour.