Mobile Commerce Daily today - Fox Networks taps DirecTV to entice more consumers on mobile; Regal Entertainment pushes eGift cards sales with mobile-optimized incentive.
Today in mobile marketing - This is why Square is going to miss Starbucks — a lot; BlackBerry works with Boeing on phone that self-destructs; Instagram users finding they’re less popular than thought; Fitbit said to plan 2015 initial offering led by Morgan Stanley.
Over the course of 2014, the use of geo-data, geo-fences, beacons, ultrasound, even LED lighting and magnetic positioning systems, have coalesced around geo-targeting consumers both outside and inside store locations. This year showed these tools more ...
Luxury Daily today - Beauty marketers spent 23pc more on digital in 2014: report; Top 10 luxury advertising efforts of 2014.
Mobile Commerce Daily today - Holiday shopping delivers social commerce gains, mobile frustrations; Calvin Klein revamps ecommerce strategy to address mobile growth.
Today in mobile marketing - Naver’s Line messaging app to buy Microsoft’s MixRadio; Retro again? T-Mobile brings 'rollover' to data in yet another shot at rivals; Movo Wave: Cheap fitness tracker aims to shake up crowded market; Santa apps bring fun and order to the holiday season.
Marriott Key West Beachside is one of the marketers leveraging a Wi-Fi managed service platform using geo-targeted advertising that enables mobile users to browse online and businesses to connect to nearby consumers.
The Federal Communications Commission today announced a settlement of at least $90 million with T-Mobile to resolve an investigation into allegations that the company billed customers millions of dollars in unauthorized third-party subscriptions a...
Today in mobile marketing - Instagram update includes 5 new filters; Android Lollipop 5.1 release in Q1 2015 will slowly address major bugs; Facebook follows Google as Dutch watchdog probes privacy; FireChat messaging app seeks to build on success at H...
Mobile Commerce Daily today - McDonald’s beacons reap 18K offer redemptions; Amazon Prime Now raises bar with one-hour delivery.