Salon du Chocolate New York gains insights from Columbia, Parsons – Luxury Daily
Luxury Daily today - Salon du Chocolat New York gains insights from Columbia, Parsons; Tamara Mellon unveils first campaign video to expand reach.
Mobile video viewing more than doubles YOY: report
Mobile and tablet share of online video views increased 133 percent between September 2012 and September 2013, according to a new report from Ooyala.
Mobile Minutes: Net activity, HTC, Sprint and T-Mobile, Happtique
Today in mobile marketing - Net activity shifts as smartphones become the norm; Struggling smartphone maker HTC names CFO as head of sales; Sprint and T-Mobile vs. the magic number four; Happtique suspends mobile health app certification program.
Mobile breeds new shopping opportunity in days before Christmas – Mobile Commerce Daily
Mobile Commerce Daily today - Mobile breeds new shopping opportunity in days before Christmas; Ann Inc.’s Loft aims to beef up email efforts via holiday promotion.
Can Microsoft build on mobile gains to be a bigger force?
Microsoft showed some grit in the third quarter of 2013, greatly increasing its market share, while the Windows Phone platform finally got a long awaited Instagram app.
Top 10 second-screen mobile campaigns of 2013
Big brands such as Visa, Coca-Cola and Dunkin’ Donuts significantly stepped up their mobile and television efforts in 2013 to bolster engagement with viewers plugged into mobile devices while simultaneously watching TV, making second-screen strategies one of the year's important mobile tactics.
Stitt: Live Streams Will Boost Local TV In ’14
Ron Stitt, group VP of digital media for Fox Television Stations, says local broadcasters are in a better position digitally now than they were three years ago thanks primarily to their mobile efforts. “Between the screen on the wall, the tabl...
Chandon appeals to fashionable party hosts with The Cut mobile ad – Luxury Daily
Luxury Daily today - Chandon appeals to fashionable party hosts with The Cut mobile ad; Columbia, Parsons view Dior stylist as link between brand and consumer.
Mobile Minutes: Battery life, Samsung, kids’ tablets, smartphones
Today in mobile marketing - Why battery life should be the new smartphone battleground; Samsung merges camera and mobile divisions in a bid to differentiate its smartphones; Do your homework before buying tablet for kids; 10 smartphone must-have features.