Luxury brands ease into cool “new kid” Snapchat: L2 – Luxury Daily
Luxury Daily today - Luxury brands ease into cool “new kid” Snapchat: L2; Dior connects the dots between fashion and beauty.
Messaging is the most important part of mobile strategy: Forrester analyst – Mobile Commerce Daily
Mobile Commerce Daily today - Messaging is the most important part of mobile strategy: Forrester analyst; Brand trust comes from proving yourself to consumers: Southwest Airlines.
Content Creators Win As Social Goes Video
Alex Kantrowitz writes video creators are gaining power and money as social platforms look to saturate their feeds with video — live or otherwise — rather than just pictures and text. The platforms are essentially competing for the same limited set of good videos, so those who create the quality stuff can demand payment.
Content Creators Win As Social Goes Video
Alex Kantrowitz writes video creators are gaining power and money as social platforms look to saturate their feeds with video — live or otherwise — rather than just pictures and text. The platforms are essentially competing for the same limited set of good videos, so those who create the quality stuff can demand payment.
Mobile Minutes: Android Wear’s fashion ploy; YouTube’s “bumper” ads; Mobile panic buttons; Mobile order-ahead’s power
Today in mobile marketing - Google's latest step to make Android Wear devices more fashionable; You can't skip YouTube's new 6-second 'bumper' ads; Risks to women spur mobile-phone panic button rule in India; Yum! Brands earnings show the power of mobi...
Apple’s second quarter earnings plagued by iPhone sales’ 16pc decline
Apple’s disappointing second quarter saw unit sales of iPhones decrease by 16 percent and total revenue fall by 13 percent, suggesting that the company should streamline its focus on its more lucrative services sector, which includes a still-expanding Apple Pay.
Mobile Minutes: Android Wear’s fashion ploy; YouTube’s “bumper” ads; Mobile panic buttons; Mobile order-ahead’s power
Today in mobile marketing - Google's latest step to make Android Wear devices more fashionable; You can't skip YouTube's new 6-second 'bumper' ads; Risks to women spur mobile-phone panic button rule in India; Yum! Brands earnings show the power of mobi...
Apple’s second quarter earnings plagued by iPhone sales’ 16pc decline
Apple’s disappointing second quarter saw unit sales of iPhones decrease by 16 percent and total revenue fall by 13 percent, suggesting that the company should streamline its focus on its more lucrative services sector, which includes a still-expanding Apple Pay.
Skyjet satisfies instant gratification economy with mobile app – Luxury Daily
Luxury Daily today - Skyjet satisfies instant gratification economy with mobile app; Asia-Pacific drives leather goods market due to increases per capita, female employment: report.
EBay exec: Mobile innovation enhances transactions, research capabilities for customers – Mobile Commerce Daily
Mobile Commerce Daily today - EBay exec: Mobile innovation enhances transactions, research capabilities for customers; JetBlue’s dynamic ads drive sales with real-time updates to targeted consumers.