Today in mobile marketing – Facebook users may be able to shop through Messenger; Alphabet working on Echo-like product, report says; Apple could be radically redesigning the iPhone; Ethereum, a virtual currency, enables transactions that rival Bitcoin’s.
Today in mobile marketing – Facebook users may be able to shop through Messenger; Alphabet working on Echo-like product, report says; Apple could be radically redesigning the iPhone; Ethereum, a virtual currency, enables transactions that rival Bitcoin’s.
Microsoft’s recent chatbot disaster notwithstanding, an explosion of relatively easy-to-develop messaging interfaces is expected this year as marketers look to capitalize on the time spent in Facebook Messenger, Kik and other similar apps.
Mobile Commerce Daily today - Active in-store Wi-Fi engagements quickly escalating: report; Starbucks percolates mobile sales via Twitter-promoted coffee finder quiz.
Luxury Daily today - Remy Martin invites consumers to discover its history firsthand; Chanel prompts beauty remix through amplified approach.
Today in mobile marketing – Facebook users may be able to shop through Messenger; Alphabet working on Echo-like product, report says; Apple could be radically redesigning the iPhone; Ethereum, a virtual currency, enables transactions that rival Bitcoin’s.
Today in mobile marketing – Snapchat reportedly buys emoji company; Netflix admits to secretly throttling mobile video; Ghost Asylum goes virtual reality as discovery promotes new season (exclusive); Miitomo, Nintendo’s first mobile app, is gonna make bank.
The early results are promising as brands and publishers step up experimentation on mobile-first content and media strategies that look beyond typical Facebook engagements, landing instead on more tailored apps and sites such as Giphy, Ibotta and Slack...
Luxury Daily today - Tag Heuer puts horologists in driver’s seat via NYT VR app content; London Luxury Quarter boasts strongest retail sales in Western Europe: report.