Today in mobile marketing – Facebook's Messenger app passes 800 million users; Apple buys artificial-intelligence startup Emotient; This 200-year-old company wants to replace your passport with a smartphone; Phones will take a different form: BlackBerry's Chen.
Mobile Commerce Daily today - Macy’s spurs omnichannel push as broad physical retail contraction looms; Starbucks adopts Visa Checkout for stronger in-app payments capability.
Luxury Daily today - Burberry personalizes Lunar New Year notes via WeChat; Selfridges proves values equal value in sustainability campaign.
Scandinavian publisher Schibsted is trying to preemptively strike against mobile ad blockers by making better mobile advertising, Shan Wang reports. To that end, it surveyed 37,000 visitors to one of its mobile sites, Aftonbladet, about their resp...
Originally a user-only space, Snapchat made the leap into advertising last year, with a slew of marketers jumping to connect to the platform's young user base, but without any ascertainable reaction data, brands should not forget its organic story capa...
Reports suggest Twitter is working on enabling longer Tweets, a move that some are calling a bad idea while others suggest it could open up new opportunities for marketers and attract more users.
Today in mobile marketing – Facebook eyes an Android end run around Google; Samsung makes Gear S2 smartwatch work with Apple’s iOS; Developers of messaging apps reach fewer users, win more fans; Grindr, the gay dating app, hooks up with fashion.
Luxury Daily today - Tech companies look to accelerate autonomous vehicle growth: report; Luxury brands make cautious entrance into Chinese ecommerce: report.
Mobile Commerce Daily today - How mobile can streamline returns and exchanges for better omnichannel experiences; MasterCard’s grocery-ordering program showcases connected technology’s everyday convenience.