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Mobile Minutes: Visa’s payments in India; HTC and blue chip index; App store cleanup; Facebook’s mobile ads

By | September 21st, 2015|Mobile|

Today in mobile marketing - Visa shelves mobile payment venture in India; Declining smartphone maker HTC booted from blue chip index; Apple cleaning up iOS App Store after first major attack; How Zuck’s old TA helped Facebook master mobile ads.

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What Facebook’s dislike button means for marketers and their data

By | September 20th, 2015|Mobile|

Revelations last week about the impending arrival of a dislike button on Facebook may have users excited, but the news also has the potential to aid brands’ advertising efforts through the collection of consumer data that can be used to improve targeting efforts.

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Mobile Minutes: IOS 9 crashes; Mobile piggybacking; Pinterest’s milestone; YouTube’s mobile gaming streaming

By | September 20th, 2015|Mobile|

Today in mobile marketing – Apple customers report devices crashing on iOS 9 update; Who needs an interface anyway?; Pinterest hits 100 million monthly users in bid for ad-search dollars; YouTube launches mobile game streaming service.

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Mobile Minutes: InMobi and APUS; Apple’s patent win; News Corp. buys Unruly; Uber rivals partner

By | September 17th, 2015|Mobile|

Today in mobile marketing – India's InMobi ties up with China's APUS to take on Google; Apple wins patent ruling against Samsung in U.S. appeals court; News Corporation to buy Unruly for up to $176 million; Uber rivals form international alliance.

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