Last week’s platform news highlights how, in the ongoing struggle to monetize media offerings for mobile users, technology companies such as Facebook have the upper hand over traditional media.
Several mobile carriers in Europe are reportedly considering blocking display advertising to their subscribers as tension grows between the telecommunications sector and ad technology companies such as Google.
Mobile Commerce Daily today - Q&A: QVC explains how retailers can make the most of wearables; Lilly Pulitzer’s in-store experience blooms with mobile-enabled omnichannel push.
Amazon on Thursday launched an advertising platform for mobile app developers wanting to distribute their Android apps through Amazon’s Appstore and Google Play. Advertise Your App with Amazon lets developers promote apps across Amazon’s ne...
Today in mobile marketing - Leak: Apple’s new streaming music service will resurrect the biggest Apple flop in years; Amazon unveils advertising platform for mobile-app developers; Walmart challenges Amazon with unlimited shipping service for $50 per year; Uber lures top Google executive and shifts David Plouffe’s duties.
Luxury Daily today - 35M individuals in UK engage with digital travel content each month; Dior modernizes brand image with Rihanna-fronted campaign.
Mobile Commerce Daily today - Domino’s pizza ordering reduced to seconds with emojis on Twitter; Mobile ticketing increased 55pc following Superstorm Sandy.
A new report from Thinknear finds that the quality of mobile location data has fallen over the past three quarters, Steven Jacobs reports, returning to comparable levels from the beginning of 2014. Over half the data was not accurate to 1,000 meters, a...
Today in mobile marketing - New Samsung Galaxy S6 Active to launch soon; Tencent profit rises to record as games lure hardcore players; Hackers target Starbucks gift cardholders; Starwood Hotels presses ahead with tech projects amid exec turnover, down...