Maserati focuses on traditional vehicle for new app – Luxury Daily
Luxury Daily today - Maserati focuses on traditional vehicle for new app; Luxury celebrates Venice Biennale with art installations, sponsorships.
Merchants leverage beacons to pay for parking and drive store traffic – Mobile Marketer
Mobile Commerce Daily today - Merchants leverage beacons to pay for parking and drive store traffic; Applebee’s broadcasts Times Square menu tasting via Periscope
Mobile Minutes: Uber bids on Here; Fitbit’s IPO; Yelp looks for buyer; Spotify’s revenues grow
Today in mobile marketing - Uber joins the bidding for Here, Nokia’s digital mapping service; Fitbit files to go public; Yelp said working with Goldman Sachs to find a buyer; Music streamer Spotify revenues topped 1 billion euros in 2014.
Platform Pulse: Mobile news that matters from Snapchat, Google, Facebook
In the most significant platform news for mobile marketers from the past week, Snapchat is making it easier for users to share Discover content amid reports that the media channel is struggling, but it is Google’s mobile-driven AdWords refresh that requires immediate action.
Mobile Minutes: Nintendo’s mobile gaming profit; Google’s wireless takeover; Apple Watch connections; Smart credit cards
Today in mobile marketing - Nintendo sees profit doubling, helped by smartphone game entry; Not to be stopped, Google takes on the wireless world; Lonely Apple Watch owners find strangers with a heart on Reddit; My weekend confusing people with a futur...
Toys R Us translates inspiration into sales via mobile visual search – Mobile Commerce Daily
Mobile Commerce Daily today - Toys R Us translates inspiration into sales via mobile visual search; IPhone biggest driver by far of in-store mobile payments: report.
Marketers face Sept. 1 deadline on DAA mobile ad guidelines
Brands and companies that use data across sites or mobile applications for interest-based advertising must comply with Digital Advertising Alliance principles by Sept. 1, as the DAA ramps up its push to provide consumers with transparency and choice re...
One in four app users discovers an app through search: Google
A Google study has found that mobile search is a growing method for app discovery, suggesting app downloads will increase as mobile search surges.
Rolls-Royce appeals to modern consumers via livestream launch on Periscope – Luxury Daily
Luxury Daily today - Rolls-Royce appeals to modern consumers via livestream launch on Periscope; Connect international experience in retail, digital to curious Chinese consumers.