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Mobile Minutes: Nepal and Facebook; Nokia’s phone manufacturing; Social media and UK election; Location data

By | April 27th, 2015|Mobile|

Today in mobile marketing - Nepal earthquake: Facebook 'Safety Check' helps families locate loved ones; Nokia denies return to phone manufacturing; How social media is defining the UK election; Location is your most critical data, and everyone’s watching.

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Marketers should tap location history of mobile consumers: report

By | April 27th, 2015|Mobile|

Customers who frequent the same locations at the same time typically have similar purchase preferences, pointing to how marketers can enhance their advertising strategy by tapping the location history of consumers, according to a report from Columbia B...

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