Mobile Commerce Daily today - Retailers make little headway meeting shoppers’ mobile in-store expectations: Accenture; Target drives mobile commerce sales with flashy pictures on Instagram.
Mobile Commerce Daily today - Retailers make little headway meeting shoppers’ mobile in-store expectations: Accenture; Target drives mobile commerce sales with flashy pictures on Instagram.
Facebook’s positioning of its Messenger application as a platform focused on content aims to offer both a seamless journey for consumers and new monetization capabilities for publishers as the social media giant increasingly takes on the look of an all-encompassing mobile hub.
Mobile advertising is growing at a "shockingly fast pace," reports Bill Cromwell, who says it will make up nearly half of all digital spending this year (from 25% in 2014), and by 2019 accounting for 72% of digital spending. It will also comprise 28% o...
Mobile Commerce Daily today - Carl’s Jr. spices up burger sales with mobile-driven takedown contest; Kroger’s app upgrades shopping list for enhanced planning, shopping experiences.
Luxury Daily today - Opulent Jewelers makes consignment "a snap" with mobile app; Lagerfeld’s Choupette leads trend as pets become brand representatives.
Today in mobile marketing - Microsoft CEO Nadella partners with his enemy's enemy; Coca-Cola looks to secure edge for age of cloud, mobility; Twitch continues move into music with Ultra festival deal; Hulu's ex-CEO starts paid video site for YouTube st...
Game of Thrones, the first of HBO's series to launch on the standalone streaming service HBO Now, will see its red carpet premiere streamed live on Facebook as the producers of television programming increasingly turn to social media to reach new viewe...