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Mobile Minutes: Alibaba’s mobile investment; Galaxy S6, Edge appear on Web; Hang w/ app versus Skype; AirAsiaGo app

By | February 9th, 2015|Mobile|

Today in mobile marketing - Alibaba bets $590 million on becoming smartphone player; Galaxy S6 and S6 Edge appear on Samsung website; 1 million people now using the Hang w/ app for broadcasting live video; AirAsiaGo mobile app is pretty nifty.

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App Mobile Monetization Shifting

By | February 9th, 2015|Mobile|

With app usage on the rise, app publishers are making changes more in line with consumer needs. One is that monetization models are changing: in-app advertising models are on the rise, while paid apps are decreasing. Developers and publishers are also ...

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Mobile Minutes: Galaxy S6 angers Apple; Twitter blames Apple mobile bug; Microsoft acquires Sunrise; App for eSports

By | February 8th, 2015|Mobile|

Today in mobile marketing - New Samsung Galaxy S6 design will anger Apple; Twitter says Apple mobile software bug caused it to lose millions of users; Microsoft is acquiring popular calendar app Sunrise for $100 million; TheScore sports app to start co...

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SnapChat: A House Of Cards For Media Cos?

By | February 6th, 2015|Mobile|

SnapChat's new Discover feature is the darling of the media's digerati this month, with CNN, ESPN and even hipster news Vice dropping in ephemeral news content as potential millennial bait. Matthew Ingram looks at what's really in it for publishers who...

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