Mobile Commerce Daily today - Mobile is retailers’ hotline to consumers during winter storm Juno; Are mobile vouchers and millennials the right combo meal for McDonald’s?
Smartphones aren't the second screen, but the first screen among connected consumers, writes Brian Solis, accounting for 60% of total time spent on digital media according to comScore. Accordingly, he argues that brands and agencies need to begin think...
Mobile Commerce Daily today - How mobile helped Starbucks boost foot traffic by 2pc; Last-minute booking apps will need to evolve to survive.
Today in mobile marketing - Apple's iOS 8 crisis continues with controversial new bug; Tumblr taps its community to work with advertisers; How Kik plans to steal Snapchat's teen hearts; In-flight retailer SkyMall files for Chapter 11 bankruptcy protect...
Luxury Daily today - Yacht Partners International bring mobile to yachting world; Omnichannel strategies needed in Chinese ecommerce: report.
Retailers, florists and other brands will be guilty more than ever this year of ruining lovers’ Valentine’s Day surprises with retargeted ads, as mobile networks’ push for customer sign-in across all devices boosts the aggregation of personal information.
Pinterest’s acquisition of an analytics specialist and Snapchat’s loss of its revenue chief point to smaller social sites’ monetization challenges and how their success will turn on knowing how to effectively target advertising in the footsteps of Facebook and Twitter.
Today in mobile marketing - Google to sell wireless service in deals with Sprint, T-Mobile; LG to launch curved G Flex 2 smartphone next week; Samsung drops Qualcomm chip from next Galaxy smartphone; Microsoft launches its own 4K display made for Windo...