Four Seasons Lanai encourages activity with room key wristband – Luxury Daily
Luxury Daily today - Four Seasons Lanai encourages activity with room key wristband; Top 5 brand holiday efforts of 2014
Top 10 mobile payment integrations from the second half of 2014 – Mobile Commerce Daily
Mobile Commerce Daily today - Top 10 mobile payment integrations from the second half of 2014; Saucey prompts higher in-app sales with targeted email campaign.
Luxury brands preserve tradition of stationery through digital, physical approach
Luxury houses have been tasked with the responsibility of preserving tradition, whether it is craftsmanship or white-glove service. Now, brands are extending their role of conservator to uphold handwritten correspondence.
Mobile Minutes: Twitter app adds analytics; Messaging app and Sony hack; Facebook ads spur donations; Ebola info app
Today in mobile marketing - Twitter adds analytics to iOS app; Capitalizing on the Sony hack, a secret messaging app is pitching Hollywood; Facebook says experiments prove ads on its site can spur donations; ITU launches Ebola-info-sharing mobile app.
Say my name, say my name
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Mobile Minutes: Starbucks, Square part ways; BlackBerry’s self-destructing phone; Less Instagram users; Fitbit’s IPO
Today in mobile marketing - This is why Square is going to miss Starbucks — a lot; BlackBerry works with Boeing on phone that self-destructs; Instagram users finding they’re less popular than thought; Fitbit said to plan 2015 initial offering led by Morgan Stanley.
Fox Networks taps DirecTV to entice more consumers on mobile – Mobile Commerce Daily
Mobile Commerce Daily today - Fox Networks taps DirecTV to entice more consumers on mobile; Regal Entertainment pushes eGift cards sales with mobile-optimized incentive.
Top 10 Location-Based Mobile Campaigns
Over the course of 2014, the use of geo-data, geo-fences, beacons, ultrasound, even LED lighting and magnetic positioning systems, have coalesced around geo-targeting consumers both outside and inside store locations. This year showed these tools more ...
Marriott Key West Beachside markets to guests with targeted Wi-Fi ads
Marriott Key West Beachside is one of the marketers leveraging a Wi-Fi managed service platform using geo-targeted advertising that enables mobile users to browse online and businesses to connect to nearby consumers.
Mobile Minutes: Line buys Microsoft’s MixRadio; T-Mobile’s rollover data; Cheap fitness trackers; Santa apps
Today in mobile marketing - Naver’s Line messaging app to buy Microsoft’s MixRadio; Retro again? T-Mobile brings 'rollover' to data in yet another shot at rivals; Movo Wave: Cheap fitness tracker aims to shake up crowded market; Santa apps bring fun and order to the holiday season.