Today in mobile marketing - BlackBerry woos keyboard loyalists with Classic device launch; Video ads are performing well on Facebook, but YouTube still accounts for more views; Amazon not as unstoppable as it may appear; NBC pushes TV Everywhere with p...
Luxury Daily today - Hermès links holiday to travel with Departures mobile effort; Bergdorf Goodman uses fashion influencers for holiday gift tips.
Mobile Commerce Daily today - Target meets last-minute shoppers’ needs via mobile services, offers; Mazda’s mobile-appointment scheduling aims to ease customer-dealer relations.
Samsung has discussed a deal with a payments startup that would help the smartphone maker unveil a wireless mobile payments system in 2015 to rival Apple, according to multiple sources. The technology would allow people with certain Samsung phones to p...
NBC 4 New York, the NBC television network’s flagship station, is the first brand to advertise on the New York subway’s Wi-Fi platform, beaming video clips to connected consumers in tunnels beneath the Big Apple.
Many businesses continue to treat mobile as just another channel, dooming them to failure because they are not taking advantage of the new revenue and service opportunities mobile provides, according to a new report from Forrester.
Today in mobile marketing - Foursquare launches app for iPad; Yelp’s new mobile app lets merchants reply to ranting customers on the go; Amazon Fire TV adds HBO Go app; An app that improves your health by quizzing you.
Luxury Daily today - Chandon makes it glitter in Elle mobile ad; Brazilian economic pessimism requires changed strategies: BCG.