South Korea emerging as top global tastemaker: L2 – Luxury Daily
Luxury Daily today - South Korea emerging as top global tastemaker: L2; Gucci reinvents heritage print through artist collaboration.
Mobile Minutes: Spotify; iPhone text messages; Alibaba one-day sale; Internet sales tax
Today in mobile marketing – Spotify users rise to more than 50 million; Apple must face US lawsuit over vanishing iPhone text messages; $9.3 billion sales recorded in Alibaba's 24-hour online sale, beating target by 15pc; Republicans signal demise of Internet sales tax bill.
Macy’s, Marriott approach SnapChat very differently as platform’s influence grows
Macy’s and Marriott are two of the top brands using Snapchat as part of their mobile marketing strategy, and both are leveraging the social media application in very different ways.
Mobile Minutes: net neutrality; Vimeo; Opera users; ditching the PC
Today in mobile marketing - Obama asks FCC for strong net neutrality rules; With high maintenance, Vimeo invests in original content; Opera to add 100 million users through Microsoft pact; You can ditch your PC now.
Better retail experiences depend on technology integration: report – Luxury Daily
Luxury Daily today - Better retail experiences depend on technology integration: report; Brands look to Q4 for revenue uptick: Wealth-X.
Target tests CurrentC mobile payments in store, Apple Pay in app – Mobile Commerce Daily
Mobile Commerce Daily today - Target tests CurrentC mobile payments in store, Apple Pay in app; Kohl’s taps Twitter trivia to drive holiday-shopping engagement.
Double 11 Eclipses Black Friday Worldwide
Black Friday is big in the U.S. But it's not the biggest digital shopping holiday in the world — the honors there go to November 11. Known as Single's Day in China, the holiday has been capitalized on by Alibaba to the tune of $5.75 billion in sa...
Majority Of Digital Travel Plans Mobile By ’15
Next year will be the tipping point: Half of digital travel researchers will check out flights, hotels and more not only on a desktop or laptop PC but also (or only) via mobile in 2015, eMarketer predicts.
17pc of marketers have fully integrated mobile: report
Marketers who excel at engaging customers across the entirety of their journey are setting the example for the rest of the pack who are still struggling to master the basics of mobile marketing, according to a CMO Council report.
Mobile Minutes: Amazon unveils Echo; Morgan Stanley adds Uber; Facebook’s Ebola campaign; Nexus devices
Today in mobile marketing - Amazon reveals the Echo, a Siri-like home assistant that doubles as a DJ; Morgan Stanley among first to add Uber to travel policy; Facebook launches Ebola fundraising campaign; Lollipop, the latest version of Android, is gro...