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Mobile Minutes: US lags in mobile payments; Samsung prepares Tizen; Apple losing cool factor; T-Mobile best for travel

By | September 21st, 2014|Mobile|

Today in mobile marketing - Why the U.S. lags the world in mobile payments; Samsung hopes third time’s the charm for Tizen; Some consumers say Apple is losing its 'cool' factor; For travelers with phones, T-Mobile is best bet, home and abroad.

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Why Touch ID Could Make Apple Pay Huge

By | September 19th, 2014|Mobile|

According to Mary Meeker's "2014 Internet Trends" report, mobile advertising represents a $30 billion opportunity in the U.S. alone, reports Scott Meeker, but mobile ad spend has lagged because of issues relating to tracking and measurability.&nbs...

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Mobile ad measurement begins to evolve beyond click-through rates

By | September 18th, 2014|Mobile|

The Economist has introduced new mobile advertising analytics that focus on user attention to measure campaign success as the call grows louder for measurement standards addressing the unique qualities of smartphone engagement better than impressions s...

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Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

By | September 18th, 2014|Mobile|

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth's Best, Scripps Networks and AutoTrader as well as honoring 25 women ...

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Lesser-known social networks offer holiday marketing opportunities for retailers – Mobile Commerce Daily

By | September 18th, 2014|Mobile|

Mobile Commerce Daily today - Lesser-known social networks offer holiday marketing opportunities for retailers; Tesco tests mobile payment service for easier grocery shopping.

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Mobile Minutes: Yelp settles suit; Bango, Amazon win app deal; Apple hires Chinese data manager; Visa vs. Apple Pay

By | September 18th, 2014|Mobile|

Today in mobile marketing - Yelp settles U.S. suit over collecting data on children; Bango and Amazon win German mobile app deal; Apple hiring manager to handle China government data requests; As Apple Pay hits, Visa signals hopes to be mobile payment ...

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