Today in mobile marketing - Lenders place their bets on mobile banking; European shoppers to spend twice as much on mobile; Aircraft suppliers woo with new tech in a tablet-toting world; EBay makes peace with Carl Icahn, cuts off proxy fight.
Mobile Commerce Daily today - Google's lofty mobile payments goals face significant threat from retailers; Retailers lose 32pc of shoppers to in-store mobile use: study.
Luxury Daily today - BMW aims to equip ConnectedDrive service with real-time maps; Retail’s return to the streets keeps consumer interest high.
Aereo says its groundbreaking cloud-based antenna and DVR technology using Google Chromecast will launch May 29. Aereo members and consumers in active Aereo markets will be able to download (or update) the Aereo app for Android in the Google Play store...
Total retail sales in the U.S. topped $4.53 trillion in 2013, and ecommerce accounted for a significant portion of that growth, up 16.9% in 2013 — or nearly $40 billion — of the more than $4.53 trillion, according to a new report from eMark...
If the rate of growth now holds, app install ad spending in the U.S. will reach $2.6 billion to $4.3 billion in 2014 and upwards of $11 billion in 2017, based upon eMarketer projections of the mobile display market. Some experts estimate app install ad...
Researchers at BIA/Kelsey have increased their total mobile ad revenue projections to grow from $7.2 billion in 2013 to $30.3 billion in 2018 with the share from location-based campaigns to grow from 40% ($2.9 billion) in 2013 to 52% ($15.7 billion) in...
Big brands including Heineken and Sephora are leveraging event sponsorships with mobile and digital to test new and emerging platforms.