Petfinder is focusing on the heart of its organization by celebrating an anniversary with a social media campaign that plays on Internet dating, prompting users to share photos with pets that owners met on its database.
Luxury Daily today - Luxury email unique opens, click-throughs down in Q2; Ferragamo reworks classic styles for kids in miniature capsule.
Luxury Daily today - Luxury email unique opens, click-throughs down in Q2; Ferragamo reworks classic styles for kids in miniature capsule.
Mobile Commerce Daily today - McDonald’s targets non-app users with sports-themed text-to-win sweepstakes; Sephora uncaps omnichannel expansion with new bricks-and-mortar connected boutique.
Today in mobile marketing - Apple's Touch ID button could get the boot next year; Twitter said to work on anti-harassment keyword filtering tool; Fox Sports' Apple TV app to show 4 games at once; Several mobile wallets now have license to operate in Ho...
Today in mobile marketing - Apple's Touch ID button could get the boot next year; Twitter said to work on anti-harassment keyword filtering tool; Fox Sports' Apple TV app to show 4 games at once; Several mobile wallets now have license to operate in Ho...
Amazon, HomeGoods and Target were among many brands fetching a connection to animal lovers on social media by celebrating National Dog Day through a wide range of trending social content such as memes, GIFs, funny photos, heartfelt stories and polls.
Luxury Daily today - Chanel touts youthful edge in Willow Smith-fronted eyewear spot; Louis Vuitton takes supernatural approach for Printemps takeover.
Mobile Commerce Daily today - Staples simplifies back-to-school mobile shopping with AI-based list-scanning feature; Chase makes vehicle financing and shopping easier with mobile-enabled platform.
Today in mobile marketing - Snapchat lures more campaign spending as candidates court young voters; Facebook open sources AI image recognition software; Apple upgrades iOS after spyware finding; YouTube just created a new TV app for cord-cutting viewers.