Too few marketers are aligning their mobile strategies to how customers are actually using smartphones today, with the failure to take corrective action likely to have significant repercussions within two to three years, according to a new report from Forrester.
Marketers’ use of mobile technologies does not match customer behaviors: Forrester
By Mobile Marketer Marketing Sectors Feed|
2014-10-23T20:00:00-04:00
October 23rd, 2014|Mobile|Comments Off on Marketers’ use of mobile technologies does not match customer behaviors: Forrester
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