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Mobile Minutes: Apple Watch by appointment; Sprint hand-delivers phones; Clinton’s social media launch; Death of iOS 7

By | April 13th, 2015|Mobile|

Today in mobile marketing - Apple's 'appointment only' Watch strategy is elitist, annoying, and brilliant; Sprint brings the phone store to your home; Clinton wins high marks for social-media launch; The 'virtual death' of iOS 7 is approaching.

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Walgreens embraces customer convenience with interactive lock screen notifications – Mobile Commerce Daily

By | April 13th, 2015|Mobile|

Mobile Commerce Daily today - Walgreens embraces customer convenience with interactive lock screen notifications; Chow Tai Fook beacon program generates more than $16M.

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Memo To TV: Mobile Now First Screen

By | April 13th, 2015|Mobile|

Eric Scherer, director of future media at French broadcaster France Télévisions, told a Cannes conference this weekend that television needs to adopt a mobile-first strategy that acknowledges mobile as the first screen for consumers. He a...

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Mobile Minutes: Samsung out-fancies Apple; Kik explores partnerships; IBM and Track app; Apple Watch’s strong turnout

By | April 12th, 2015|Mobile|

Today in mobile marketing - Samsung's two new phones try to out-fancy Apple; Messaging app Kik is exploring partnerships; IBM uses Track app to bring golf fans close to the Masters; Strong turnout as shoppers get to try Apple Watch.

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