Mobile

/Mobile

Mobile Ads To Grow ‘Shockingly’ Fast

By | March 25th, 2015|Mobile|

Mobile advertising is growing at a "shockingly fast pace," reports Bill Cromwell, who says it will make up nearly half of all digital spending this year (from 25% in 2014), and by 2019 accounting for 72% of digital spending. It will also comprise 28% o...

Comments Off on Mobile Ads To Grow ‘Shockingly’ Fast

Mobile Minutes: Samsung pre-installs Office apps; Coca-Cola’s cloud focus; Twitch and music; Mobile-optimized videos

By | March 24th, 2015|Mobile|

Today in mobile marketing - Microsoft CEO Nadella partners with his enemy's enemy; Coca-Cola looks to secure edge for age of cloud, mobility; Twitch continues move into music with Ultra festival deal; Hulu's ex-CEO starts paid video site for YouTube st...

Comments Off on Mobile Minutes: Samsung pre-installs Office apps; Coca-Cola’s cloud focus; Twitch and music; Mobile-optimized videos

Mobile Minutes: Uber sells stake; Bank of America’s mobile banking; Revamped Apple TV; Yik Yak’s defense

By | March 23rd, 2015|Mobile|

Today in mobile marketing - Uber sells stake to India’s Times Group in marketing deal; Survey: BofA customers most open to paying for mobile banking; Report: Revamped Apple TV arriving this summer; Maker of controversial Yik Yak app responds to critics.

Comments Off on Mobile Minutes: Uber sells stake; Bank of America’s mobile banking; Revamped Apple TV; Yik Yak’s defense

Game of Thrones premiere streams live on Facebook as HBO Now launches

By | March 23rd, 2015|Mobile|

Game of Thrones, the first of HBO's series to launch on the standalone streaming service HBO Now, will see its red carpet premiere streamed live on Facebook as the producers of television programming increasingly turn to social media to reach new viewe...

Comments Off on Game of Thrones premiere streams live on Facebook as HBO Now launches