Bergdorf Goodman courts both genders with simultaneous Departures ads – Luxury Daily
Luxury Daily today - Bergdorf Goodman courts both genders with simultaneous Departures ads; National Apprenticeship Week prompts brands to promote programs.
NY Times Joins Instagram
The New York Times launched a primary Instagram account on Monday with the goal of showcasing its photojournalism and visual reporting, the paper announced. It kicks off the account with a series on the theme "Beginnings," with contributions assigned f...
Lowdown On Meerkat, Live Broadcast App
John McDermott talks with the CEO of Meerkat, a new app that lets users live stream video to their followers. It started picking up users by the bushel last week after some strong reviews and celebrity adoptions. Yahoo News has already used it for poli...
Mobile Minutes: Apple’s secret watch lab; Imgur app; FDA’s drug shortage app; Toronto’s parking payment app
Today in mobile marketing - Apple's secret lab lets Facebook fine-tune apps before the Watch's debut; The most addictive site on the Internet is coming to your iPhone; FDA launches drug shortages mobile app; Smartphone app offers a way to pay for parki...
68pc of millennials follow luxury brands on social media: report – Luxury Daily
Luxury Daily today - 68pc of millennials follow luxury brands on social media: report; Should designers have their own social media personas?
Mobile Minutes: Apple’s iPad delay; Miami airport’s customs app; Shazam for objects; Wireless charging data
Today in mobile marketing - Apple to delay production of larger iPads; MIA pushes mobile passport control app; Music app Shazam to add sights to sounds; Wireless charging: a surprising new way to track you.
Instagram wades into performance advertising with carousel ads that extend brand story
Popular photography application Instagram is foraying into the world of performance advertising by introducing clickable links and carousel ads that offer deeper content and a story feel.
InMobi, Pinterest programs show marketers making headway in mobile targeting
InMobi and Pinterest are making the right moves to provide individually relevant ads with newly announced targeting programs, necessary to win the battle for the customer's attention that is waged in mobile moments.
Johnnie Walker Blue Label embraces mobile integration with smart bottle concept – Luxury Daily
Luxury Daily today - Johnnie Walker Blue Label embraces mobile integration with smart bottle concept; Brands celebrate International Women’s Day with events and promotions.
Phablet is killer mobile form factor with skyrocketing usage rate: report
Phablet usage is growing at almost four times the rate of medium-size smartphones thanks to strong media and entertainment consumption that positions the devices as mobile televisions, according to new data from Flurry Analytics.