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Mobile Minutes: Google faces violations; Barbie now Siri-like; Microsoft apps’ cloud support; Facebook’s reality apps

By | February 18th, 2015|Mobile|

Today in mobile marketing - Google faces potential antitrust probe in Russia; Mattel Inc. gives Siri-like capabilities to Barbie; Microsoft Office apps for iOS get third-party cloud storage support; Facebook in your face: Virtual reality apps on way.

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NBC O&Os Launch TV Everywhere App

By | February 18th, 2015|Mobile|

NBC Owned Stations launched TV Everywhere on Wednesday, making the full lineup of NBC's live programming now available across multiple platforms, the company said. The programming will be available to consumers with a cable, satellite or telco subscrip...

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Mobile Ad Viewability Standard Draft in Q4

By | February 18th, 2015|Mobile|

Along with the Media Rating Council, Nielsen, the Interactive Advertising Bureau and a host of brands and agencies, Facebook is trying to develop new measurement standards to make sure that ads running on smartphones and tablets or within publishers' v...

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Mobile Minutes: Apple Watch’s health features; Japan prefers flip-phones; Google Glass rival; Android Lollipop design

By | February 17th, 2015|Mobile|

Today in mobile marketing - Apple was forced to nix key health features from its smartwatch – report; Japan's old flip-phones soldier on while smartphones shrink; Sony's Google Glass rival SmartEyeglass goes on sale for $840, or £520; Wolverton: Android Lollipop gives Google operating system a sweet new look.

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