Dunhill commissions artwork for weekly Instagram series – Luxury Daily
Luxury Daily today - Dunhill commissions artwork for weekly Instagram series; Saks employees’ arrest for identity theft will not tarnish retailer image.
Q&A: Duane Reade’s Calvin Peters on combining social, mobile and content – Mobile Commerce Daily
Mobile Commerce Daily today - Q&A: Duane Reade’s Calvin Peters on combining social, mobile and content; Ted Baker pinpoints high-quality Pinterest followers to promote new collection.
British marketers’ relevant mobile ads are well received: report
As marketers in Britain continue to move away from broadly targeted mobile ad campaigns, consumers say they are more likely to find ads informative and helpful compared to last year, according to a new report from xAd and Telmetrics.
Mobile Minutes: Facebook wants YouTube?; Government vs. Yahoo; Mobile apps’ privacy; Parisian mobile guide
Today in mobile marketing - Facebook tries to muscle in on YouTube; Government’s threat of daily fine for Yahoo shows aggressive push for data; Privacy lapses riddle majority of mobile apps, data protection authorities find; Mobile app guides to visiting Paris.
EBay to launch mobile ad network as in-app opportunities grow
EBay, already a leader in embracing mobile to engage consumers, wants to translate that success into a new revenue opportunity by giving other brands the chance to leverage its first-party data for targeted in-app advertising opportunities.
FCC Opens Way For More Internet Comments
The FCC has agreed on a third way in the Open Internet debate to submit comments, given the flood as the Sept. 15 deadline approaches and the comments driven by the Sept. 10 Internet Slowdown protest, reports John Eggerton. "The Commission welcom...
Mobile heralds real-time loyalty marketing: Bottle Rocket exec
NEW YORK - The ubiquity of mobile phones and the immediacy of the data they can deliver to marketers could spark the demise of legacy loyalty programs, an executive from Ogilvy & Mather’s Bottle Rocket said at the Mobile Marketing Summit: Holiday Focus 2014.
Mobile Minutes: Apple’s smartwatch play; Improving IT relationships; SAP, Ericsson team up; Facebook tests posts
Today in mobile marketing - Apple’s smart smartwatch play: Let developers find the killer app; What marketers can do today to improve their relationship with IT; SAP, Ericsson team up for mobile management and apps; Facebook is testing self-destructing posts.
Pictures from Mobile Marketing Summit: Holiday Focus 2014
Mobile Marketer presented the Mobile Marketing Summit: Holiday Focus 2014 on Sept. 10 in New York. Here are pictures taken during the event.
Apple Pay vs. MCX: Which has bigger potential in mobile payments? – Mobile Commerce Daily
Mobile Commerce Daily today - Apple Pay vs. MCX: Which has bigger potential in mobile payments?; Millennials are open to new forms of payment: report.