Mobile-savvy consumers’ desire for speed and convenience makes FedEx’s iconic Fast Talker campaign from the early 1980s relevant today with a few tweaks, even if the demand for overnight delivery has waned.
Mobile-savvy consumers’ desire for speed and convenience makes FedEx’s iconic Fast Talker campaign from the early 1980s relevant today with a few tweaks, even if the demand for overnight delivery has waned.
![Quintin’s Close-Ups: There’s an app for that [Source: Charleston City Paper]](https://netgalaxystudios.com/wp-content/uploads/2017/06/quintin-closeup-app-500x383.jpg)
