eMarketer forecasts that more than 147 million people in the U.S. will use a tablet in 2014, up 11.2% from 2013 levels. The U.S. tablet audience will account for 58.5% of internet users and 46.1% of the U.S. population this year and is on track to include more than half of all people in the U.S. by 2016. U.S. Hispanics will have the highest tablet penetration rate of any race or ethnicity through at least 2018.