Fashion labels grant unfiltered runway show access through Periscope – Luxury Daily
Luxury Daily today - Fashion labels grant unfiltered runway show access through Periscope; Luxury brands ignoring 2.6B consumers online: report.
Macy’s boosts promotional strategy on mobile with wallet enhancement – Mobile Commerce Daily
Mobile Commerce Daily today - Macy’s boosts promotional strategy on mobile with wallet enhancement; MasterCard brings tokenization to retailers’ mcommerce apps for added security.
Mobile Minutes: Samsung and BlackBerry partnership; UK mobile banking; Alibaba’s streaming service; HTC’s stock issues
Today in mobile marketing - Would a Samsung 'Galaxy BlackBerry' be loved or hated?; Mobile banking has eclipsed branches and even the rest of the Internet; Alibaba to launch Netflix-like video streaming service in two months; One tiny number can reveal...
Marketers Struggle With Mobile Measurement
Despite the emphasis on targeting people, not devices, mobile marketers still struggle to connect customer behavior across screens. Indeed, they're stuck on basic metrics such as mobile traffic share and what devices customers use, and lag when it come...
NYT Blocks Desktop Access To Stress Mobile
Stressing the importance of mobile, the New York Times this week will temporarily block access to the nytimes.com homepage on desktop computers at its headquarters, according to an email sent to staff Friday. Steve Perlberg reports employees that try t...
La Presse: Inside the $36M Bet Designed to Transform Newspaper Publishing
Montreal’s La Presse has broken away from the newspaper pack in charting a course for its future, investing $36 million on a tablet app that it has positioned as its primary product and, ultimately, its main source of revenue. In part one of a fi...
La Presse: Newspapers Can Return To Mass Media
Montreal’s La Presse has broken away from the newspaper pack in charting a course for its future, investing $36 million on a tablet app that it has positioned as its primary product and, ultimately, its main source of revenue. In part one of a fi...
Not Yet Much To Fight For In Music Battle
Some of the biggest tech companies are betting that people around the world are eager to pony up and pay a monthly fee to have access to nearly every song ever made at anytime.But Tim Stenovec reports the truth is that we’re barely on the cusp of...
Platform Pulse: Apple tries to kill mobile Web advertising
After a brief respite, it was another big week for mobile platforms, with a bold move from Apple to block ads on the mobile Web while Twitter extended its messaging capabilities in an attempt to hold onto users and drive its monetization strategy.