Periscope Is Still Beating Meerkat
In case you've got any money down on this race or are thinking about adopting one or the other of these live streaming video apps for your newsroom, Periscope is still racing ahead of Meerkat. Dan Frommer charts Periscope's spike, and now its narrowing...
Top 10 luxury brand social marketers of Q1 – Luxury Daily
Luxury Daily today - Top 10 luxury brand social marketers of Q1; Tiffany examines timekeeping heritage to advance stance in market.
Are apathetic retailers killing Apple Pay in-store payments? – Mobile Commerce Daily
Mobile Commerce Daily today - Are apathetic retailers killing Apple Pay in-store payments?; Marriott celebrates 1M mobile check-ins as smartphones transform experience.
Mobile Minutes: IPhones and wireless charging; IBM’s app partnership; Internet on smartphones; Yik Yak and photos
Today in mobile marketing - Apple's next iPhone to have wireless charging; IBM forges mobile app partnership with China Telecom; For 7% of Americans, smartphone is only link to Internet; Yik Yak is testing a photo feature. What could go wrong?
NYT Now App Revamping, Becoming Free
NYT Now, The New York Times' troubled, slimmed down news app, will get an overhaul to its functionality and become free to users, Joe Pompeo reports. The Times' main news app will get "a more vibrant look and feel" itself in the coming weeks, though us...
Valentino asks consumers to get drawing for user-generated content – Luxury Daily
Luxury Daily today - Valentino asks consumers to get drawing for user-generated content; Reaching Asian luxury consumers requires deeper psychographic understanding.
Amazon pushes mobile product-ordering convenience with Dash service – Mobile Commerce Daily
Mobile Commerce Daily today - Amazon pushes mobile product-ordering convenience with Dash service; Papa Murphy’s heats up revenue-driving SMS program with personalized messages.
GroupMe takes advantage of trending topics with new campaign
Microsoft mobile messaging application GroupMe is leveraging multiple popular themes with its new scavenger hunt contest in an attempt to stay relevant.
Why brands should roll out promoted hashtags with organic twists
As large and small brands alike fight for domination of social media applications such as Twitter, marketers should focus on dispersing new content via promoted hashtags that feature organic messages and authentic consumer reactions to keep buzz trendi...