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They See Mobile Ads, But Do They Click?

By | August 18th, 2014|Mobile|

Mobile users see a decent amount of ads: March 2014 polling by Nielsen for xAd and Telmetrics found that 70% of U.S. adults who used smartphones, tablets or both had encountered mobile ads in the past month. Getting an ad in front of a target doesn&rsq...

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Mobile Minutes: Line, Facebook, AT&T, Lenovo

By | August 14th, 2014|Mobile|

Today in mobile marketing - App makes a stand against China messaging ban with cute merch; Facebook to track users across devices to study shopping habits; AT&T tries big discount on iPads as it seeks subscriber growth; After China smartphone success, Lenovo plans leap forward overseas.

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