Today in mobile marketing – Uber and Pandora partner to offer music to drivers; Twitter’s new stickers are Snapchat filters, but for tweets; Amazon to add dozens of brands to Dash buttons, but do shoppers want them?; Google is building a phone for this year, says unlikely report.
Luxury Daily today - YSL Beauty dares consumers to fall head over heels in love; Geopolitical developments could influence $5.5tn of retail revenue by 2030.
Mobile Commerce Daily today - Macy’s adds in-store mode to app, solidifying hyperlocal strategy; American Express blends finance with contextual tips in Facebook chatbot.
Linear television continues to see a decline in viewership amid a growing use of smartphones and tablets for video consumption, a Nielsen report finds. Todd Spangler reports that mobile consumption was up 60% in the first quarter of 2016 from 62 to 92 ...
Linear television continues to see a decline in viewership amid a growing use of smartphones and tablets for video consumption, a Nielsen report finds. Todd Spangler reports that mobile consumption was up 60% in the first quarter of 2016 from 62 to 92 ...
Although ad blockers may be of interest to impatient consumers, financial services’ mobile sites that have enabled ad blocking typically experience slower load times, while retail sites tend to perform slightly better and news and travel sites tend to perform significantly better, according to a report from Catchpoint Systems.
Although ad blockers may be of interest to impatient consumers, financial services’ mobile sites that have enabled ad blocking typically experience slower load times while retail and travel sites fare slightly better, according to a report from Catchpoint Systems.
Marketers are taking a bigger stance on live streaming video on Twitter after sponsored live streams from the National Football League produced positive results, boosting efforts to reach a more engaged audience with real-time content.
Luxury Daily today - Sirin Labs responds to cyber security distress via secure smartphone debut; Brexit implores foreign investors but provokes domestic caution: Knight Frank.
Mobile Commerce Daily today - QSRs brainstorm next-generation in-store engagement tactics to gain competitive edge; Hotwire accommodates evolving travel behaviors with post-midnight mobile booking.