Brands such as Coca-Cola, Nivea and Dafiti are benefiting from Brazil’s growing smartphone market by leveraging beacons to deliver personally targeted, relevant content to mobile-savvy consumers.
Nivea, Coca-Cola leverage beacons to drive customer engagement in Brazil
By Mobile Marketer Marketing Sectors Feed|
2016-10-13T09:47:48-04:00
December 2nd, 2014|Mobile|Comments Off on Nivea, Coca-Cola leverage beacons to drive customer engagement in Brazil
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