A new survey shows live television viewing continues to decline as voters migrate to watching streamed content on tablets and smartphones. The reason for the switch? Viewers want to watch video content “on their own terms,” the researchers wrote. “There’s now little doubt that live TV is losing ground to new technologies.” The poll found that less than half of voters now say live TV is their primary way to watch video content — and some 30% say they haven’t watched live TV over the past week.