ESPN fans still watch most non-TV video content on their computers, but the mix is certainly beginning so shift and the network’s commitment to TV-anywhere and second screen is continuing to pay dividends: In November, fans watched 345.3 million digital video clips across ESPN platforms – 900,000 video starts behind October’s record total. 75% of clips were viewed on computers, 17% on mobile devices and 6% on connected TVs.
ESPN’s Second Screen Focus Pays Dividends
By NetNewsCheck Category Feed: Mobile|
2016-10-13T09:49:01-04:00
December 31st, 2013|Mobile|Comments Off on ESPN’s Second Screen Focus Pays Dividends
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