While marketers are consistently exploring original and innovative tactics to engage consumers, building a narrative via messaging applications is shaping up to become a staple marketing tactic, but the focus needs to be on personalization.
While marketers are consistently exploring original and innovative tactics to engage consumers, building a narrative via messaging applications is shaping up to become a staple marketing tactic, but the focus needs to be on personalization.
![Quintin’s Close-Ups: There’s an app for that [Source: Charleston City Paper]](https://netgalaxystudios.com/wp-content/uploads/2017/06/quintin-closeup-app-500x383.jpg)
