Ferrari drives fan subscriptions through photo contest – Luxury Daily
Luxury Daily today - Ferrari drives fan subscriptions through photo contest; Pratesi draws parallel to Hermès during expansion.
Attribution To Push Mobi Ads To $11B Market
Attribution technologies will help propel location-targeted mobile advertising to become a $10.8 billion business by 2017, according to BIA/Kelsey. The firm classifies developing attribution methods in three ways: location data analysis, panel d...
Why every restaurant needs a mobile app
“Why do I need a mobile app? Don’t I spend enough between mailers, coupons, and everything else I do when it comes to marketing? Why [...]
Net neutrality overturn could dampen mobile Web innovation
While the United States Appeals Court's striking down the Federal Communications Commission’s net neutrality rule this week favors big brands that have the money to pay carriers for increased data costs, the new rule could also cause services such as Netflix to hike up subscription prices.
Emerging brands lack the heritage needed for luxury status – Luxury Daily
Luxury Daily today - Emerging brands lack the heritage needed for luxury status; The Peninsula Hotels gears up for global expansion.
Google’s Nest deal pushes mobile as remote control for everyday life
Google’s proposed acquisition of Nest Labs for $3.2 billion is reflective of how the definition of mobile is changing as operating systems originally built for smartphones and tablets increasingly integrate wearables, connected cars, smart appliances and other hardware into their services.
At NRF, mobile seen as up-and-comer with significant potential
NEW YORK – Mobile had a significant presence at the NRF 103rd Annual Convention & Expo this week, pointing to its growing role for retailers even as feedback from the show floor suggests there is still much for retailers to learn about how to effectively leverage mobile.
Facebook inches towards Twitter with Branch, Potluck acquisition
Facebook's addition of link-sharing services Branch and Potluck aim to bring the social network in line with Twitter on the real-time conversation front.